Category Archives: Articles

Integrating Technology in Your Gym for Improved Operations

Integrating Technology in Your Gym for Improved Operations

Integrating technology into your gym is important because it can help streamline operations, improve customer experience, and increase revenue. Technology can automate manual processes, reduce workload and increase efficiency. Additionally, technology can enhance the customer experience by offering interactive workouts, etc. virtual classes which can attract and retain more members. By leveraging digital marketing strategies […]

How Preventative Maintenance will Save your Budget

How Preventative Maintenance will Save your Budget?

Preventative maintenance is the practice of regularly inspecting, cleaning, and servicing equipment and machinery to prevent breakdowns and prolong their lifespan. By performing preventative maintenance on your equipment, fitness facilities can significantly reduce the cost of operation by minimizing downtime and expensive repairs! Here are some general services that are commonly offered in preventative maintenance: […]

Keeping in Shape During the Holidays

Keeping in Shape During the Holidays

If your typical Christmas looks like less time working out, more drinking, less motivation, and eating until your stomach hurts, then… you’re not alone. With office parties, Christmas shopping, and family gatherings, it can be hard to stick to your health and fitness routine during the holiday season. So, here’s the deal: you won’t be […]

Top Fitness Industry Trends

Top Fitness Industry Trends

The Emergence of the Home Gym After Lockdowns The fitness sector has seen a slow but steady rise in the popularity of home gyms. On the other hand, they shot up in 2020 (the first wave of virus lockdowns caused the biggest peak.) In fact, between 2019 and 2021, the fitness industry lost approximately $5 […]

Why Modern Clients Value Health and Fitness

Fitness Center

You have one feature, one function, one asset within your property that’s able to connect with one hundred percent of your clients. What is that feature?  Well, what is the number one New Year’s resolution? What is the number one topic on social media? What is the number one thought of everyone? It is health […]

Maximize your Fitness Amenity to Boost Loyalty and Retention

Loyalty and Retention

A fitness center in a multi-family property is a great value-add amenity that can help improve your property’s value, attract new residents and retain current customers. In fact, more and more people are basing their decisions on the quality and availability of such amenities when renting apartments. Everyone knows they need to get in shape. […]

3 Factors NOT to do when Renovating a Fitness Facility

Like the office, classroom and movie theater, the fitness center has come home.

Like the office, classroom, and movie theater, the fitness facility has come home. Apartment and hotel gyms have been increasing in popularity for several years. As health precautions have pushed us out of many public spaces, home-based fitness has become an even more critical part of staying healthy and practicing self-care. If you run a […]

Top 3 Ways to Improve Your Fitness Center

Fitness facility workout

A fitness center is more than just a place to work out; it’s also a place to relax and interact with other people as you get your workout done. Going to a fitness center is an immersive experience. Some of the most successful facilities include many gym features that contribute to the sort of member […]

Sanitation: How to Keep Your Clients Happy & Healthy

wiping-dumbbells

Gyms are filthy. There are germs everywhere, and in most cases, nothing is done about it. In fact, according to a survey of 1,000 gym-goers, sanitary practices were the respondents’ biggest pet peeve. This study makes sense considering it has been discovered that each piece of gym equipment has more than 1 million germs per […]

Fitness: The Top Growing Industry

Fitness: The Top Growing Industry The fitness industry is positioned for incredible growth in the coming years as fitness trends undergo a seismic shift away from commercial gyms. Before the pandemic only 18% of gym membership holders actually went to the gym, and since the pandemic, that statistic has not rebounded. In fact, gyms are […]

The #1 Way to Protect Your Business During Recession

With the American economy entering into a recession, how will you keep your business profitable? The answer to keeping your business profitable is equipping and enhancing a fitness amenity on your property. The Center of Profit According to the National Apartment Association, community fitness centers are considered a “must-have” for any property. Hotel guests who […]

The #1 Way to Compete with your New Competitor

It Took a Life Time to do This Life Time Fitness, yes the giant membership gym, has extended their company into the multi-family real estate industry by creating Life Time Living and it is exactly how it sounds. Life Time living is the new multi-functional living branch of Life Time Fitness that is opening nationwide. […]

4 Things that will impact your sales Growth in 2021!

Growth of a sales organization will not happen unless the people in the sales organization are growing. Having strong sales skills will add so much value to the sale of your property and will help you achieve making your fitness amenities a sellable asset! Here are four important elements to consider that are directly linked […]