Author Archives: Ashley Hurley

Gold’s Gym is going back to its roots in Southern California, opening the region to new franchisees for the first time in over three decades. The move follows a major deal with EoS Fitness, which acquired 23 Gold’s Gym SoCal clubs, including high-profile locations in the Beverly Center, Hollywood, Long Beach and Santa Barbara. EoS […]

Peloton has issued a voluntary recall for seat posts on certain Original Series Bike+ units sold in the U.S. and Canada, after reports that the part can break during use and cause riders to fall. The recall applies to Bike+ units manufactured between December 2019 and July 2022. Affected bikes carry the model number PL02 […]

The mental health case for sauna time just got stronger. In a new study from the University of California, San Francisco (UCSF), adults with major depressive disorder took part in an eight-week program that paired whole-body infrared sauna sessions with cognitive behavioral therapy (CBT). By the end, 25 of 29 participants—86.2%—no longer met the criteria […]

Technogym and World Athletics are launching Run X, a connected 5K that becomes the first official world treadmill championship. Starting in 2026, runners will race on Technogym-connected treadmills with certified results, real-time global leaderboards, and a clear route from local club heats to a world final with a $100,000 prize pool. “Run X will connect […]

Fitness is going high-tech—and fast. Wearables, AI coaching, virtual reality, and greener gym gear are reshaping how we train, recover, and stay motivated. The result: workouts that are more personal, more fun, and easier to stick with. The Tech-Driven Fitness Revolution By 2026, smart tools aren’t sidekicks; they’re core to the workout. From adaptive programs […]

Short answer: Both work. Mornings sometimes burn a bit more fat during the session; evenings often give you better performance. The time you can repeat 4–6 days a week is the one that wins. Morning Workouts: Lean Into Fat Burn Training before breakfast can nudge your body to use more fat during the session and […]

Fitness in 2025 isn’t about repetition—it’s about integration, personalization, and tech-forward movement. Here’s what experts predict will shape how people train, recover, and stay well next year. Hybrid Training: Blending Strength, Mobility & Cardio Siloed workouts are out—hybrid models are in. Fitness visionaries expect more routines that mix strength, mobility, and cardio into one seamless […]

Looking for a challenge that bridges endurance and strength—without requiring gymnastics or elite skills? Say hello to HYROX, the global fitness race that’s part CrossFit, part marathon, and entirely approachable for everyday athletes. What Is HYROX, Exactly? HYROX is a standardized race format combining eight 1 km runs with eight functional workout stations, repeated in […]

Forget the stereotypical young spender splurging on nights out—Gen Z is pumping their discretionary income into workouts, wellness, and physical well-being like never before. For this generation, fitness isn’t just a habit—it’s a lifestyle investment with ripple effects for mental health, social connection, and even personal productivity. Fitness Comes Before Feasts and Streaming A recent snapshot […]

Say goodbye to boring gyms and hello to the primal fitness trend that has fitness enthusiasts crawling, trotting, and leaping on all fours. Quadrobics—run like a beast, get core strength you’ve never felt, and surprise yourself with how much you sweat by minute five. Crawl, Leap, Burn: What Is Quadrobics? Quadrobics lives at the intersection […]

What if your phone’s camera could actually coach your workouts by recognizing every move—no wearable or expensive hardware required? Meet LiFT (Lightweight Fitness Transformer)—a vision-language AI model that turns any smartphone into your exercise tracker of the future. One Model, Hundreds of Exercises Unlike fitness tools that only recognize a few exercises, LiFT runs off […]

If resolving gym memberships still feels like solving a puzzle, it turns out there’s a good reason — and change may finally be coming. The FTC has just launched a full-throttle response to protect consumers from one of the most common complaints: gym memberships that refuse to quit. A Lawsuit Heard Across 600+ Clubs The […]

The trend of turning spare bedrooms and basement corners into at-home wellness havens is on the rise. Right at the center: infrared saunas, cherished for relaxation, recovery, and self-care, and growing fast in popularity across American households. U.S. Market Heating Up Infrared saunas are no longer luxury items—they’re becoming a staple of modern wellness routines. […]

Forget generic alerts and data overload. Fitbit is gearing up to debut a new AI-powered health coach — a personalized, conversational assistant blending fitness, sleep, and wellness guidance — and this time it might actually get users moving. Built on Gemini, Designed for Real Life Standing out in a crowded field of half-baked AI features, […]

Why settle for cramped, clunky home equipment when your space can feel like a full-scale training facility? That’s the promise of the Speediance Gym Monster 2—an AI-powered all-in-one gym that folds neatly away but delivers a professional, weight-room-style workout at home. From Delivery to First Rep At 172 pounds, this machine isn’t feather-light, but setup […]

For decades, fitness marketing aimed at women has been full of outdated tropes: bikini-body countdowns, pastel yoga mats, and low-intensity classes “for her.” But today’s female consumers aren’t buying it — literally. At the ATN Innovation Summit 2025, executives from top fitness brands made it clear: if you’re still using one-size-fits-all messaging, you’re not just […]